Watanabe Creative

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About

Byrdie
Beauty Lab

LA Pop-Up

Role
Art Direction
Sketching
3D Visualization

Credits
Axiom Custom Products
Photos & Video by Byrdie

Byrdie's beauty blog comes to life in a sunkissed LA pop-up, featuring selfie moments, in-person beauty tutorials and samples for days.

Byrdie Beauty Lab merges the clean aesthetic of a laboratory with LA's juicy tropical palette.

From color-bombed archways to oversized round mirrors, everything is crafted to be photo-ready for social.

Custom oak fixture sets are designed to accept products of all shapes and sizes, ranging from lip gloss tubes to clamshell compacts.

The resulting experience is lush and inviting, brimming with discovery moments and sharable visuals.

Role
Art Direction, Sketching, 3D Visualization

Credits
Axiom Custom Products
Photos & Video by Byrdie

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